
About fern.
A private home concierge designed to simplify ownership
through attentive, ongoing care serving Utah & Salt Lake counties.

About fern.
A private home concierge designed to simplify ownership
through attentive, ongoing care serving Utah & Salt Lake counties.
About us
About us
About us
Thoughtful home management, built on trust.
Fern is a home management company focused on the long-term care of high-quality homes.
We exist to provide calm, dependable oversight
so homeowners don’t have to worry about what’s being missed, delayed, or overlooked. Fern acts as a steady presence behind the scenes, ensuring each home is cared for consistently and thoughtfully over time.
We exist to provide calm, dependable oversight
so homeowners don’t have to worry about what’s being missed, delayed, or overlooked. Fern acts as a steady presence behind the scenes, ensuring each home is cared for consistently and thoughtfully over time.
We exist to provide calm, dependable oversight
so homeowners don’t have to worry about what’s being missed, delayed, or overlooked. Fern acts as a steady presence behind the scenes, ensuring each home is cared for consistently and thoughtfully over time.
Philosophy
Philosophy
Philosophy
Our philosophy
A seamless, hands-off experience.
Proactive, discreet, and personal.
We believe good home management is proactive, discreet, and personal. That means fewer clients, higher standards, and attention to detail that doesn’t need to be asked for.
Proactive, discreet, and personal.
We believe good home management is proactive, discreet, and personal. That means fewer clients, higher standards, and attention to detail that doesn’t need to be asked for.
Proactive, discreet, and personal.
We believe good home management is proactive, discreet, and personal. That means fewer clients, higher standards, and attention to detail that doesn’t need to be asked for.
Trusted network & Clear expectations
We work with a trusted network of local professionals and maintain clear expectations for how work is done and how homes are treated. Every decision is made with long-term care in mind, not short-term fixes.
Trusted network & Clear expectations
We work with a trusted network of local professionals and maintain clear expectations for how work is done and how homes are treated. Every decision is made with long-term care in mind, not short-term fixes.
Trusted network & Clear expectations
We work with a trusted network of local professionals and maintain clear expectations for how work is done and how homes are treated. Every decision is made with long-term care in mind, not short-term fixes.
Trust
Trust
Trust
Why homeowners trust Fern
Because your home deserves thoughtful, consistent care.
Proactive, not reactive
We plan ahead, monitor consistently, and address issues before they become problems—so your home stays in excellent condition year-round.
Proactive, not reactive
We plan ahead, monitor consistently, and address issues before they become problems—so your home stays in excellent condition year-round.
Proactive, not reactive
We plan ahead, monitor consistently, and address issues before they become problems—so your home stays in excellent condition year-round.
Trusted coordination
We work with carefully vetted professionals and oversee work from start to finish, ensuring it’s done properly and to standard.
Trusted coordination
We work with carefully vetted professionals and oversee work from start to finish, ensuring it’s done properly and to standard.
Trusted coordination
We work with carefully vetted professionals and oversee work from start to finish, ensuring it’s done properly and to standard.
One dedicated point of contact
You’ll always work with the same Fern contact who knows your home, preferences, and priorities. No call centers. No hand-offs.
One dedicated point of contact
You’ll always work with the same Fern contact who knows your home, preferences, and priorities. No call centers. No hand-offs.
One dedicated point of contact
You’ll always work with the same Fern contact who knows your home, preferences, and priorities. No call centers. No hand-offs.
Thoughtful oversight
Fern looks beyond tasks and focuses on the long-term health, functionality, and presentation of your home.
Thoughtful oversight
Fern looks beyond tasks and focuses on the long-term health, functionality, and presentation of your home.
Thoughtful oversight
Fern looks beyond tasks and focuses on the long-term health, functionality, and presentation of your home.
Membership-based by design
Fern limits the number of homes we manage to ensure every member receives attentive, high-quality care.
Membership-based by design
Fern limits the number of homes we manage to ensure every member receives attentive, high-quality care.
Membership-based by design
Fern limits the number of homes we manage to ensure every member receives attentive, high-quality care.
Quiet, reliable care
Everything is handled with discretion and consistency—so your home runs smoothly without unnecessary communication or disruption.
Quiet, reliable care
Everything is handled with discretion and consistency—so your home runs smoothly without unnecessary communication or disruption.
Quiet, reliable care
Everything is handled with discretion and consistency—so your home runs smoothly without unnecessary communication or disruption.
One point of contact. Thoughtful care. Limited availability.
One point of contact. Thoughtful care.
Limited availability.
Get Started
Get Started
Get Started
A quieter standard
Fern was built on the belief that home management should feel calm, dependable, and unobtrusive. When everything is handled properly, it shouldn’t demand attention—it should simply work.